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Take references to twenty directions

Moodboarding and concept exploration on a canvas built for adventurous branching.

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Trusted by top creatives at

Purpose-built

for how creative teams explore

See every direction,

side by side

Drop your references onto the canvas and branch them into twenty directions side by side, so you compare real options instead of describing them.

Access every model

in one place

Access every model

in one place

Find the latest models all on the same canvas, so you art-direct across them and keep exploring without exporting and re-uploading between tabs.

Make your best

process re-runnable

When a workflow wins, save it as a Technique and run it again on the next brief, so the way you explore becomes something you reuse.

Bring the team into the exploration live

Work with your team simultaneously on the canvas to ensure productivity and seamless handoff.

Move work in and out without friction

Storage sync imports and exports assets between the canvas and your drive automatically.

Get started with concepting Techniques

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Social Story Variations

Turn one Instagram story into nine on-brand variations. Reads your subject, palette, and copy voice, then builds nine distinct editorial frames you can post.

Sasha Zabegalin

Social Story Variations

Turn one Instagram story into nine on-brand variations. Reads your subject, palette, and copy voice, then builds nine distinct editorial frames you can post.

Sasha Zabegalin

Product to Ad Visuals

Make a compelling ad campaign of 4 visuals from 1 product shot

Hristina Mancheva

L8 Studio

Product to Ad Visuals

Make a compelling ad campaign of 4 visuals from 1 product shot

Hristina Mancheva

from L8 Studio

Book Drop

Mocks up front and back book covers

Claire Shin

Google

Book Drop

Mocks up front and back book covers

Claire Shin

from Google

Layout Resizer

Resize layouts for any aspect ratio

DJ Kim

FLORA

Layout Resizer

Resize layouts for any aspect ratio

DJ Kim

from FLORA

Start exploring on the canvas.

Start exploring for free

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Frequently asked questions

Everything else you might want to know before you talk to our team.

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What is AI concepting?

AI concepting uses generative models to explore many creative directions from a brief fast, while outputs stay early and exploratory. On FLORA, you branch references into directions side by side, so you compare real options instead of describing them.

Can FLORA build moodboards from my references?

Yes. FLORA builds directions from the references you bring, so exploration starts from your brand and taste, not a generic prompt. You blend references, extract a style, and branch into options on one canvas.

How does FLORA explore many directions at once?

Each direction is a branch on the canvas, so they all live at once. Trying another costs almost nothing: copy a node, change a parameter, compare. Weak branches get cut, strong ones get built on.

How is FLORA different from a one-shot AI generator?

A one-shot generator returns a single result and forgets the steps. FLORA's canvas keeps every step visible and editable, so a team holds a dozen open questions in one file and explores them in parallel.